Mrinalini Jain is the Group Chief Development Officer, Banijay Asia and EndemolShine India. She has become one of the youngest names to rise to the top of India’s content development space. At Banijay Asia and Endemol Shine India, Mrinalini drives strategic content expansion in India and Asia. Mrinalini’s forte lies in her holistic approach to content development—from ideation and packaging to global marketing and execution. Her leadership has been pivotal in opening new business avenues, establishing fresh concepts, and penetrating untapped markets, thus highlighting her significant impact on the global stage of entertainment. She has been at the forefront of shaping the modern Hindi streaming landscape across both fiction and non-fiction formats. This includes partnership deals with BBC Studios and CBS — from The Trial, an adaptation of The Good Wife, to the Night Manager remake amongst others. She features on The Hollywood Reporter India’s #WomenInEntertainment Power List, 2025








